Ritz is a proper noun used as a brand name (notably for crackers) and can colloquially refer to luxury, fashionable amenities, or upscale venues. It also appears in some phrases denoting opulence. In pronunciation, the word is typically monosyllabic with a crisp, short vowel and a final alveolar stop, often pronounced /rɪts/ in General American and /rɪts/ in British contexts when borrowed as a brand name.
Full pronunciation guide
