Levis is a proper noun referring to the denim brand Levi's, or, less commonly, to multiple people named Levis. As a brand name, it’s typically pronounced with two syllables and stress on the first: /ˈliːvɪz/ in US usage, though some contexts may say /ləˈviːz/ when anglicizing. The word is widely recognized in fashion, retail, and consumer discourse.
Full pronunciation guide